ADVANCED SUPPLY CHAIN MANAGEMENT ARAVIND – 09901366442 – 09902787224
Assignment Solutions, Case study Answer sheets Project Report and Thesis contact aravind.banakar@gmail.com www.mbacasestudyanswers.com ARAVIND – 09901366442 – 09902787224 ADVANCED SUPPLY CHAIN MANAGEMENT 1. Assume that you have joined as the Chief Operating Officer in one of the leading supermarket chains in the country. The owners of the supermarket chain have asked you to increase the revenue and profits by at least 20 percent in a year’s time. You have decided to use “Innovative Pricing” as your key strategy for extracting more revenue and enhancing profits. Explain why innovative pricing is a good strategy in the above scenario? Discuss the concept of innovative pricing. How innovative pricing can be applied in a supermarket chain? In your opinion are there any other better strategies to maximize the profits? 2. Information Technology (IT) has become an integral part of the modern supply chains. Select any single organization and discuss its strategic framew...